Robin Powell






An experienced television journalist, Robin runs Regis Media, a UK-based content marketing consultancy which helps financial advice firms around the world to attract, retain and educate clients.

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January 7, 2020

If your marketing plan isn't working, it can be tempting to throw it all to the wayside. But how can you reset without throwing the baby out with the bathwater?

November 27, 2019

Where digital marketing is concerned, different strategies are going to work for different markets. But broadly, here are seven advantages of giving it a shot:

November 6, 2019

When television news began, it consisted largely of a journalist sitting at a desk, reading from the newspaper. But, from the 1960s on, the slow realisation of the power of moving pictures gradually made TV the most powerful medium on earth.

February 8, 2019

As an adviser, you’re not selling trainers or fizzy drinks - you’re selling something where the benefits to customers aren’t always clear, where the services you provide aren’t always obvious, and which has an ongoing cost attached. All of this means that it’s vitally...

November 27, 2018

A new book claims financial advisers could transform their businesses by learning to think like marketers. Author Kate Colbert explains how they should go about it

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