Robin Powell

 

 

 

 

 

An experienced television journalist, Robin runs Regis Media, a UK-based content marketing consultancy which helps financial advice firms around the world to attract, retain and educate clients.

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November 15, 2019

Marketing is a key concern for any business and, in an information-saturated age, strong communication with clients and prospects has never been more important.

November 6, 2019

When television news began, it consisted largely of a journalist sitting at a desk, reading from the newspaper. But, from the 1960s on, the slow realisation of the power of moving pictures gradually made TV the most powerful medium on earth.

October 26, 2019

The explosion of social media has expanded the public presence options for advice firms but arguably there's still no better publicity than mainstream media.

October 5, 2019

Social media is where many investors, including those with advisers, are led astray. Every day, social media users are bombarded with information which at best is not very helpful, and at worst is inaccurate and downright misleading. That's why we need more adviser...

October 2, 2019

Writing a blog has become a mainstay marketing strategy for advisers, just as it has for small businesses in many other industries. Unfortunately, it has also become a mainstay source of angst and aggression for many who see it as a distraction from their core business...

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